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Cookie Update: What's Happening Post-Regulations?

Cookie Regulations

New regulations for website owners regarding the use of cookies came into effect on the 26th May 2012 (see our previous post about Cookie laws for more information). If you're still wondering about your website's compliance with the latest rules, there are plenty of ways that your web designer can ensure you're up to date.

As the compliance rules have only been put into force very recently, we have yet to see many practical examples of implementation. However, as time goes on, more and more websites will be prominently displaying their cookie options in line with the regulations. Below we explore some examples of how some of the big players are gaining user consent for cookies.

Modal dialogue boxes

The BBC website has chosen to utilise modal dialogue boxes, which can appear on the homepage or on any page where a user has not opted in to accepting cookies. Depending on how you want your website to work, users can be refused access to your site if they withhold consent. This method of compliance is a clear, honest way of spelling out your website's cookie policy. However, bear in mind the user will not be able to browse your website until they have dealt with the dialogue box, so they may well go elsewhere. Large organisations like the BBC can probably get away with this type of system, but smaller businesses could lose visitors.

Status bars

Debenhams have chosen a translucent status bar for their website which appears at the bottom of their homepage. A status bar can also be set to appear on every page of your website. The bar informs users of how your site uses cookies with links to various policies, and will remain visible until users choose to opt in or out.

The status bar is less intrusive than the dialogue box and users can continue to browse even if they ignore the message. However, the extra layer may obscure the content on a website and you may not be able to gather enough information through cookies if no user chooses to opt in.

Warning bars

Similar to status bars, warning bars can be made to appear whenever a site wishes to set a cookie. Users can then choose to opt in or out or be given further information. Websites which use warning bars include Nationwide and eBay.

Warning bars are largely less intrusive than dialogue boxes and can also be configured to inform the user of which cookies the site is using. As with status bars, however, users can choose never to opt in and the design of the bar may obscure content on your website.

These are just a few examples of ways to comply with the new regulations. At Core Media Design we are dedicated to ensuring our clients' websites are compliant and we'll work with you to implement the ideal strategy for gaining the consent of your users without detracting from the layout of your website.

 

Published on: Wednesday, 1st August 2012

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